Hey guys! It has been so long, and it feels so good to finally be back. I got busier than expected over the last couple of months, and had no choice but to put my blog on the back burner for a little bit, but since the semester is almost up, and things have slowed down a bit, I had some time for blogging. I hope you all have been doing good and enjoyed your holiday this past week! How did you guys celebrate Thanksgiving?
It is finally starting to cool down over here, and I am so excited to be able to finally layer up. It gives me even more opportunity to play with my clothes by adding outerwear to them, so today I did that by incorporating my Bla[me] hoodie into my look. This newly created streetwear brand was created by a long-time friend of mine, Cisco Suarez. I loved the concept of it, and thought the simple logo was minimal yet cool at the same time. Check out my interview with him talking about his brand and what he has planned in the future for it. You can also find this hoodie and more of bla[me] on itsallmyfault.bigcartel.com.
- How did you come up with the name, Bla[me]?
This word wasn’t supposed to be a brand. I was already working on some other stuff at the time. The way I came up with it was one day I was writing something idk what but I wrote “blame me” and seeing two me’s back to back bugged me the way it looked. So I just put brackets around me and blame and thought that was a cool way to write/type blame me.
2. We live in Arizona, where fashion isn’t as popular as other states. Have you found it difficult to get your name out there? And how do you plan on doing so?
In Arizona yes… it’s hard to get ppl to follow your shit in Arizona. Especially my brand one that isn’t self explanatory with a logo or something basic like that. It’s more of a puzzle. But social media helps me get my name out into other states. AZ will start following as soon as they see others follow I’m not too worried about it.
4. How do you plan on expanding your brand in the future?
I don’t really think about that stuff… this brand is just me, literally. I don’t have a blueprint or plan set out for the future I just make stuff I like. I also make stuff when I’m inspired ya know when it’s really organic and I just feel like making shit. I’ve been really digging old school wind breakers lately. I think I might make some of those soon.
5. Is there anybody in your life that inspires you to design?
Yeah like I said at first this was just a word no concept really behind it until some stuff that happened in my life I felt at fault for. BLA[ME] carries a couple concepts behind it. Like have you ever done something and someone’s copied you? Like wear a certain pair of shoes or listen to certain music? Well if you’ve experienced this then you’ve experienced BLA[ME], because you’re the one to blame, you’re at fault. And that’s dope! I remember I used to put my boys on certain shit and that felt good. That’s one side of it. In a “fashion world” sense. The other side is the depressing side. The side where you were at fault for something you did. Like I did a bunch of shit that made my ex leave me and all I can think of was that word and her. So I started creating. One of my newest hoodies online is called the “big boy” hoodie. It’s inspired by my ex because she would always wear one of my hoodies with some dope kicks and I really liked that look. So I only made the hoodie in extra large because she really could rock that oversized look. I called the size [Ex]L.
5. What is the most challenging part of creating your brand?
I would have to say starting from scratch and finding your vision. It is difficult to get a following and have people follow this vision you have for your brand, especially in Arizona where fashion doesn’t seem to be as appreciated.
6. Where do you see Bla[me] being in five years?
I want to open up a store or be in the process of doing so. I also want to keep expanding and start collaborating with other brands. Certain brands though.
7. What advice do you have for other wanting to start your own brand?
Be original, be yourself. Don’t listen to ppl who think they know what they’re talking about and never give up unless you ain’t making no money.